Conversion Rate Optimization (CRO)

Measure & Optimize Your Lead Funnel


TRACKING

“You can’t improve what you don’t measure.”

Our first step before making any changes to your website is to determine what your main business objectives are and set up trackable metrics.

THE TOOLS AND METHODS WE USE ARE:

  • Google Analytics (GTM/GA4)

  • Goal & Event Setup

  • Form/Funnel Tracking Setup

  • Dashboard for reporting



Analyzing

Our team understands how to increase conversion rates and make it seamless for a customer to go from a lead to a customer. We will do an in-depth analysis of your presence online and determine what can be improved

Some Areas We Look to Improve:

  • CTAs & Forms

  • Website Health & Speed

  • Website Design

  • Dashboard for reporting



Testing

With tracking set up to flow to your custom dashboard and best practices implemented on your website, it is time to start testing. We will create new landing pages when necessary for your paid marketing channels to ensure consistency for the customer and reliable results for you

This Process Will Include

  • Creating Custom Landing Pages

  • Optimizing Your Offer

  • Conducting A/B Testing

  • Taking Data Driven Action



The average landing page converts less the 2.5% of the time

Book a consultation with us to learn how to get pages that convert